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Leadership
Bob has a distinguished 30-year career that includes business-to-business, technology and consumer products advertising as well as retail, publishing and marketing experience. He has served as VP of Marketing at Computer Publishing Services, Director of Advertising and Sales Promotion at Foster Grant and Director of Sales Promotion for Gillette and Braun North America.
Understanding and executing the objective and achieving clients’ goals have earned Lisa a respected reputation in the financial services, biomedical and healthcare markets. Campaigns developed with her guidance have won numerous awards across several industry categories. Her knowledge of direct mail, e-marketing and tactical planning have delivered results beyond clients’ expectations time after time.
Myles brings 20 years of marketing experience to CommCreative. He has served hundreds of clients in various executive leadership and principal positions and draws from his specialized digital marketing, and social media experience to create fully integrated marketing campaigns for our clients. Myles currently serves on the International Board of Directors for the American Marketing Association as well as a Board Adviser for Boston Chapter of the AMA, where he served two terms as President.
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Steve offers significant creative depth, expertise and strategic thinking to CommCreative’s clients. He started his career in New York City at William Esty and later worked at McCann-Erickson. Before joining CommCreative, he was Associate Creative Director at one of the Saatchi and Saatchi agencies—NCI Advertising. He has worked on accounts such as AT&T, General Motors, Tylenol, New York State Tourism, Coca-Cola, Aetna and Nintendo.
Joanna manages the development of interactive projects in conjunction with the deployment of online advertising and marketing efforts. Her online strategies for business development include integration of content management systems, search engine optimization, lead generation, display and search advertising and more. With a focus on ROI and trackable results, Joanna’s depth of expertise spans the industries of high tech, biotechnology, healthcare, information technology, financial services and others. At CommCreative, Joanna has worked on web strategies and online media plans for various clients including Staples, Canon, Gomez, GE Healthcare and Verisk Health.
Since graduating from the Maryland Institute College of Art, Alex Nosevich has worked as Art Director for a global direct mail and publishing company and as Creative Director at MMA, a Baltimore based ad agency. At CommCreative, he has been responsible for numerous successful advertising, collateral, and electronic media promotions for clients in the banking, finance, healthcare, manufacturing and high tech sectors.
Donna is a proven professional with 20 years of corporate and agency experience in marketing communications and public relations. She is known for her ability to develop strong media relations and effective press materials that achieve quantifiable results for clients. As a top-notch writer with an honors degree in journalism, Donna has written by-lined articles for national publications, marketing collateral, newsletters, and award-winning annual reports. Her experience includes managing special events, trade shows, and crisis communications. She has represented clients in the energy, healthcare, non-profit, human service, technology, real estate and food service sectors.
Eric Wanta is a senior marketing executive with a unique combination of brand strategy, advertising, digital marketing and communications program implementation experience. During the first part of his career, Eric spent more than a decade in a variety of roles at leading agencies/consultancies including Mercer Management Consulting and Lippincott & Margulies, a New York based pioneer in the field of corporate image and brand identity. Eric has been highly involved in digital and social media throughout his career and is an expert at leveraging viral marketing. He led the marketing function at Lycos, Inc., a leading internet company, whose portfolio of well-known brands generate more than 25 million unique visitors each month. Eric has also served as the Global VP of Marketing for Aquent and CMO for a social media start-up named Povo.com. Eric has a BA from Harvard College and a MBA from Yale University.