Twenty-five percent of all page views that happen on the Web, take place on Facebook. Just for the sake of comparison, Google is getting only eight percent of all the Web's page views. With 600 million users already on Facebook, retailers like 1-800-Flowers, Brooks Brothers and Avon are setting up "shop tabs" in their Facebook Fan pages. It makes perfect sense that if you can become a Fan of your favorite brands on Facebook, you ought to be able to shop there too. Only this form of buying flowers or a nice pair of pants can come with a social twist, unlike any other.

According to a new eMarketer report released yesterday, advertising revenue on social networking sites are up 31% over last year to $3.1 billion. Facebook, the world's largest social nework with more than 600 million members, scooped $1.3 billion, or 39% of the total advertising revenue from social networks.

The short story is that SXSWi 2010 was an amazing conference this year and brought back some truly invaluable knowledge to CommCreative, but getting it wasn’t easy.

The barrier for entry into using Twitter to build your brand’s presence online is obscenely low, but actually using it strategically is where we see a lot of people trip up.

Google’s Marissa Mayer announced, at the end of Google Search Event that Google will soon receive real-time access from Facebook Fan Page updates.