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Awareness

Social Media

CommCreative CMO Myles Bristowe to Speak at GSMI Social Media Strategies Summit in Las Vegas

Myles Bristowe, CMO of CommCreative, is one of the featured speakers at GSMI’s 2012 Social Media Strategies Summit, to be held from February 7 through 9 in Las Vegas. He will address “How to Leverage Content Marketing to Generate Demand and Leads,” in a presentation targeted to mid-to-upper-level marketing management.

Branding

A Prescription for Healthcare Branding

Healthcare costs continue to rise and the phase-in of Obamacare is underway. For healthcare organizations, now more than ever before is the time to address the wellness of your branding.

If you think good-quality service is enough to maintain a healthy reputation, think again. Trust and transparency are equally important, according to the 2010 Edelman Trust Barometer.

Unified Marketing

CommCreative Produces Appetizing Video for Pepper’s Fine Catering

CommCreative has produced an appetizing video for Pepper’s Fine Catering, starring Susan Lawrence, who co-owns Pepper’s with her husband, John Lawrence. In the 85-second spot, she talks about how Pepper’s makes your event exceptional.

Marketing Strategy

Challenges and Opportunities of Doing Business in China

Posted by Yue Niu on

With the growing speed of globalization, more and more U.S. businesses are expanding abroad. The Chinese market presents many unprecedented opportunities. However, the potential challenges and risks of doing business in China also threaten to chase U.S. businesses away.