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No doesn’t always mean no: the payoff of persistence
Although it’s among the world’s best in treating children with severe burns and disfiguring conditions, Shriners Hospitals for Children-Boston needed to attract more patients and strengthen awareness of its services. Shriners—which offers its care regardless of a family’s ability to pay—turned to CommCreative for help.
In part 1, we discussed assessing your videos needs as well as outlining, storyboarding, casting, producing and promoting your video. In part 2, we look at gauging the performance and refreshing the content of your video.
Corporate executives may be just as happy viewing the business information they seek online as they are reading it in print, according to a December 2010 study by Forbes and Google, titled Video in the C-Suite: Executives Embrace the Non-Text Web.