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General Motors has done an amazing job with the redesign of their car line, making sleek and sophisticated what was once boxy and outdated. But it seems to me that their logo has not fallen suit. Is it me or does the gold, cross-like Chevy logo scream tacky and outdated? It lacks style and cool factor. That gold nasty logo takes all the pleasure of the lines of the car and stops my eyeballs.
Many of the complaints I hear these days from my illustration and photography brothers and sisters in the industry are about a frustration with always having to use istock. “istock is killing my business”, “their work is so lame”, “They stink”, seems to be the general consensus.
One of the biggest challenges of being a designer is coming up with something original. People often ask me where I get my design ideas from. I tell them I pay attention to what other designers are doing and gain inspiration from their creativity. Sounds a lot like copying, right? Wrong. There’s a huge difference between gaining inspiration and completely ripping off someone else’s design.
Many of us have been following the lives of the Sterling/Cooper staff in the highly rated Madmen on AMC. Suddenly, people are talking about advertising. But this is not the first time we have seen the inside world of what goes on at an advertising agency. In the 1960s, the fantasy TV show “Bewitched” we saw a normal married couple living in the suburbs, except one of them was a witch. Samantha’s mortal husband, Darren Stevens, worked for the ad agency of McMann and Tate. In fact Larry Tate, one of the partners in the firm, was a recurring character on the show. Many of the plots centered around Darren brainstorming to come up with a killer campaign, Samantha or one of her relatives would cast a spell and hilarity ensued.