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Are you looking for a Boston area marketing and ad agency to help grow your business?  

CCA delivers winning strategies, break-through creative and impactful PR and digital media campaigns that consistently deliver results.  

We can overhaul or refine your brand and messages, launch or reposition your company and products, solve promotional dilemmas, maximize your trade show presence, and put your web-based and direct marketing lead generation programs in overdrive.  

We work with local, national and global clients whose B2B marketing challenges demand three dimensional thinking—strategic, creative, and pragmatic—from a senior team of marketing professionals who are engaged in your success and thrive on exceeding your goals.

CCA's mind-to-mind marketing methodology uses a combination of web, traditional and new media channels to deliver your message to a well-researched target audience. Our campaigns are innovative, produce exceptional response rates, and generate meaningful content for your website to improve search engine rankings.

We combine the tried and true—direct mail, direct marketing, e-marketing—and introduce you to some of the new—viral, peer-to-peer, blogs, social media, and m-marketing. We have mastered the art of staying ahead of the ever-changing media curve to get the most for our clients.  

If you want to tackle the age of new media and reach your target market from all sides of the marketing spectrum, CCA is the place to be.

CCA serves regional, national and global clients in the bioscience, high tech, healthcare, energy, and financial services industries, and others.  

For more than 20 years, CCA's world-class team of creative talent and strategic marketers have crafted and executed custom-designed marketing, advertising, and public relations programs for brand-centric clients of all sizes and descriptions.

We welcome the opportunity to introduce you to an exceptional group of individuals who will bring their years of industry experience to collaborate every day on behalf of your success.

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The Importance of Press Outreach by Phone
Sending pitches electronically is an efficient way to deliver a message to your media targets. But if that’s the last step in your efforts to gain press coverage for clients, you are forgetting a vital step in the process – the phone call. ... Read more.

Tips To Build A Better Tweet
The barrier for entry into using Twitter to build your brand's presence online is obscenely low, but actually using it strategically is where we see a lot of people trip up. Here are some quick tips to optimize your Twitter account and get the... Read more.

What's Your On-the-job Attitude?
Early in my career, when I first had the responsibility of hiring an employee, I spoke with a colleague who was a longtime HR director. His advice? Look for attitude above all else. Skills are important, he said, but can be acquired or enhanced... Read more.

Social Media Experimentation
Donna had a great post last week about understanding the media's perspective in order to be a better PR person. I loved her post and it got me thinking that her philosophy can be applied to far more than just media relations. One of the reasons... Read more.

See PR From The Media's Perspective
PR communications to the press have become instantaneous through e-mail distributions, social media interactions and Web sites. Yes, it's efficient. But in an effort to hasten the steps that drive publicity, some PR practitioners or self-promoting... Read more.