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CommCreative, a leading integrated marketing agency, today announced the promotion of two key members of the creative team.

CommCreative is proud to announce Factory Mark Gallery’s newest featured artist, SHEP. SHEP is a painter who often combines nostalgic cartoon figures with real-life subjects to bring his feelings to life.

Advancements in AI and machine learning have marketers reaching left and right for new gadgets and gizmos, but which of these are really moving the funnel?

Agency recognized for its award-winning brand engagement campaigns

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CommCreative is excited to introduce Factory Mark Gallery’s newest featured artist, Bob Pirrmann. Bob is a photographer who captures candid moments from the streets of New York City, and beyond.

On a recent video shoot in New York City, I was struck by a welcoming sense of well-being while entering the lobby of a new luxury hotel in midtown. I suddenly realized that this sense was actually a scent. A combination of lavender, other fresh-cut herbs, and flowers. It turns out that this hotel chain offers different scents in many of their hotels to conjure moods related to their locations. For example, if the hotel is in Miami, there may be more citrus.

Marketing Strategy